Synopsis
"Presume de ciudad, Ponferrada Limpio": Environmental education campaign regarding: sustainable urban mobility, reducing and recycling waste, saving water and energy, environmentally-aware consumption. The campaign was run through advertisements in the media, informational material, campaigns in schools, training courses, workshops, competitions and forums aimed at specific sectors of the population.
Follow-up and assessment has been carried out on all the activities with a view to achieving broad participation of citizens and thus enhance the protection of the environment and the quality of life in the municipality.
Target groups: all citizens
Fields: mobility advice & campaigns
This case study is one of 175 projects from the Smile Project Local Experiences Database listed on this website.
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Citizens
: Education
: Mobility Management
: SMILE Project
: Sustainable Transport
: User behaviour
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